When we spent some time on the Amalfi Coast, one of our goals was to visit "the" ceramics town--Vietri sul Mare, just west of Salerno. One of its must-see places to visit was the amazing Ceramica Artistica Solimene, one of the most iconic artisan shops for Vietri ceramics. Rather than the geometri, Renaissance designs of other ceramic design shops, Solemene's designs are childlike, with free-handed strokes and creatures and colors of the life along the Amalfi Coast... fish, octopus, pigs, chickens and donkeys.  

The building which houses the "factory" (if you can call it that, since all the ceramics are made by and painted by hand), is itself a work of art, commissioned by Vincenzo Solimene and completed in 1954. Architect Paolo Soleri designed this masterpiece of architecture, a mid-century modern homage to ceramics, with its inverted, cone shaped exterior covered with terracotta discs.

The interior houses a sales area on the first floor open to the skylights on the roof, with a ramp that spirals upward (no stairs, but there is a small elevator) to different levels where the clay is formed, sculpted and then painted. The spiraling design is similar to modern parking garages.

Chain smoking artisans welcome visitors and will even give short lessons on their techniques (our son--then 11--was shown how to attach a handle to a cup). Visiting the Solimene factory can be considered the highlight of spending some time in Vietri sul Mare's ceramics district--there are scores of ceramic shops within a few blocks.

The family business has been creating ceramics for more than a century and has produced tableware, garden ceramics and pots, sculptural pieces, floor and wall tiles--all worked and painted entirely by hand, using a combination of modern and ancient techniques, such as the potter's wheel. Their tableware is food safe (they utilize lead-free glazes) and can even withstand dishwashers. In our own Pennsylvania villa, we serve our meals on Solimene ceramics. So far, in about 5 years, no chips--just compliments.

--Jerry Finzi