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We're All About Italy

Culture

Bialetti Sold to Chinese - Death by Chopstix?

4/16/2025

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When you think of Italy, some think of a Ferrari, while others may think of Gucci, Nutella, Fiat or Barilla. But just about every Iitalian casa and many around the world have a little, shiny piece of Italy in their cucina...

The famous, Made in Italia, Bialetti Moka pot.

Well, that may soon change. 
Bialetti, the inventor of the octagonal moka pot, an icon of Italian industrial design (and in the Museum of Modern Art's design collection), has reached a deal with NUO Capital to buy the company. They will delist the company from the Italian stock market and then... well, who knows?

NUO Capital, an investment fund, is registered in Luxembourg, but controlled by the Pao Cheng family, one of Hong Kong's wealthiest. Will they keep the manufacture of these famous aluminum pots in Italy, or will the pots be made in China? If this happens, we all know what that means. Perhaps cheap processes, changing the design, or mokas that blow up!

I understand that the company has suffered losses after the ill-advised launch or brick and mortar stores and expanding to kitchen utensils. Did greed take them down the wrong via?

What do you all think of this?

--Jerry Finzi

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Espresso Master, Renato Bialetti Dies at 93
Strange Italy: Espresso Pioneer's Ashes Placed into Moka Pot


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